
Mobile marketing dictionary A-Z
- Simple breakdown of our industry jargon
- Everything in one place — bookmark it for those “What??” moments
- Links to more detailed information so you can dive deeper into specific concepts
What’s inside
Loading...
A-Z
Guide to the most used terms in the mobile marketing industry100
Clear definitions, explained in plain English1
Go-to document to bookmark and return to whenever you need clarityRead this next

7 min read
How to overcome signal loss by building a new data reality
8 min read
Cross-channel marketing in 2024: Perfecting the channel mix formula
3 min read
Introducing new horizons in app marketing: beyond app campaigns
More like this

6 min read
How to win in Vegas: AppsFlyer’s 2024 MAU recap
12 min read
Your no-BS guide to successful ad creatives
9 min read
Campaign optimization: How to supercharge for success
