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26 results for "Attribution"
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Google Ads offline conversion API for PC and console
Product news
Enriched Engagement Types Beta
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SSOT data for ad networks
"Ad networks can now access their customers' Single Source of Truth (SSOT) view. SSOT eliminates duplicate installs and enables you and your customers to obtain an accurate overview of their iOS campaign performance. With SSOT you can:* View an accurate account of non-organic installs* Get more attributions* Align with what your customers are seeing"
Product news
Protect360 dashboard now displays apps with organic-only traffic
You can now select apps with organic only traffic using the dropdown menu under Apps.The Identified fraudulent attributions widget will include organic fraud detection from apps with organic-only traffic, and this change will be reflected in other widgets and graphs if applicable.
Product news
Smart Banners: simplified remarketing configuration
A new dedicated Retargeting section within the Attribution settings of the Banner Group page.Clients can now easily enable retargeting and its relevant settings on the banner group.
Product news
Single Source of Truth for in-app conversions
Great news for SSOT users! You can now measure in-app conversions directly from your dashboards. SSOT removes duplicates and fixes misattributions, providing accurate user counts for more precise in-app conversion reports.
Product news
Protect360 dashboard support for apps with organic-only traffic
Product news
Enhancements to Snapchat measurement
Additional privacy-preserving measurement capabilities enabled with Snapchat, which increase measurement attribution, primarily on iOS.
Product news
Revenue day 7 insights for in-app revenue
Apps that share their in-app revenue data with AppsFlyer can now get a day 7 revenue metrics all of their attribution sources.
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