Product news
A new dedicated Retargeting section within the Attribution settings of the Banner Group page.Clients can now easily enable retargeting and its relevant settings on the banner group.
Product news
A doubled Smart Banner creative types offering via oOneLink Creative Editor, with 4 additional creative templates allowing AppsFlyer customers more creativity and freedom in their creation experience.
Customer stories
Find out how FOX increased app installs and engagement by customizing AppsFlyer smart banners to highlight the most relevant content available.
Blog
What are Smart Banners, and what benefits do they offer for marketers and consumers? Here's everything you need to know.
Use cases
Learn how AppsFlyer Smart Banners enable marketers to easily convert mobile web users into app users through a seamless UX.
Use cases
Make the most of your existing mobile web traffic by converting them into highly engaged app users with web-to-app banners.
Customer stories
Learn how AirAsia prioritized user experience with anywhere-to-app journeys and saw 19% improvement in flight booking rates over organic benchmarks.
Customer stories
Discover how KindiCare, an Australian childcare platform transformed its user acquisition strategy with AppsFlyer and reduced CPI by 50%
Blog
Creating brand loyalty is key to retaining customers and improving their lifetime value (LTV). Here are practical examples that work in tough economic times.
Blog
Worried about Google’s decision to discontinue Firebase Dynamic Links (FDL)? Read to know how AppsFlyer can help with our deep linking solution.